The aim of this module is to cover various aspects of the changing international business environment, and their impact upon business operations and strategy. It will give students an appreciation of the business difficulties faced; the variety of factors influencing the choices and compromises that have to be made in international businesses, and the implications of those for the future viability and effectiveness of the organisations concerned.
The module develops a social and ethical business environment through the foster greater knowledge and awareness of the UN Sustainable Development Goals which are designed to be a "blueprint to achieve a better and more sustainable future for all” and the Ten Principles of the UN Global Compact.
This is done by introducing the global business operating environment and the interactions between this external trading situation and the internal business organisation.
The module will include:
- The purpose and structure of business (legal);
- Business environments; macro, micro and internal;
- Core business functions, structures and operations;
- Introduction to business environment;
- Political environment including UN Sustainable Development Goals and Ten Principles of the UN Global Compact;
- Economic environment;
- Ethical environment;
- Social demographic environment;
- Technological environment;
- Legal environment and variations in global corporate governance;
- International business environment; and
- Analysing and monitoring the changing environment
On successful completion of this module a student should be able to:
- Demonstrate knowledge of the international business environment;
- Explain key economic theories underlying international trade, and market competitiveness;
- Discuss the evolution of the global economy and of current topical debates surrounding ‘globalisation’; and
- Critique the economic, political, cultural and technological environments that constitute today’s global business environment.
|Report||Case Study Report analysing the global economy (1500 words)||50%|
|Report||Project Report on economic theories of international trade (1500 words)||50%|
Assessments may differ in 2020/21 due to adjustments for Covid-19. Please check Gateway for the latest regulations.
- Morrison, J. (2016). The Global Business Environment (4th ed.). Basingstoke: Palgrave Macmillan.
- Worthington, I., Britton, C., & Thompson, E. (2018). The Business Environment (8th ed.). Harlow: Pearson.