- Globalisation and internationalism (themes, challenges and critical perspectives)
- The ‘new global players’ and rethinking C21 global business strategy
- The economic theories of trade, free trade and protectionism and the analysis of quotas, tariffs, non-tariff barriers and exchange rates
- The economics of trade blocks and the regulation of international trade
- Internationalisation, market access (alternative approaches to 'going global'), the mitigation of risks and the roles of both UK Trade and Investment and UK Export Finance in helping businesses access new markets overseas
- The challenges of doing business in countries with different cultures
To achieve credits for this module students must be able to:
- Demonstrate a detailed knowledge of international business, and an awareness of the variety of ideas/contexts/frameworks applied to it
- Demonstrate an ability to apply the theories of international trade in real world scenarios
- Analyse the factors driving international business and globalisation
Students should be familiar with the content of at least one of the following:
- Daniels, J.D., Radebaugh, L. and Sullivan, D. (2012), International Business: environments and operations. 14th ed. Pearson.
- Hill, C.W.L (2012) International Business: competing in the global market place. Global Edition.