Module: International Business

Module details

  • Module code

    2027
  • Module leader

    Michael Slark
  • Module Level

    5
  • Module credits

    15
  • Min study time

    150 hours
  • Contact hrs

    30 hours
  • Teaching Period

    Semester 1

Module content

  • Globalisation and internationalism (themes, challenges and critical perspectives)
  • The ‘new global players’ and rethinking C21 global business strategy
  • The economic theories of trade, free trade and protectionism and the analysis of quotas, tariffs, non-tariff barriers and exchange rates
  • The economics of trade blocks and the regulation of international trade
  • Internationalisation, market access (alternative approaches to 'going global'), the mitigation of risks and the roles of both UK Trade and Investment and UK Export Finance in helping businesses access new markets overseas
  • The challenges of doing business in countries with different cultures

Module outcomes

To achieve credits for this module students must be able to:

  1. Demonstrate a detailed knowledge of international business, and an awareness of the variety of ideas/contexts/frameworks applied to it
  2. Demonstrate an ability to apply the theories of international trade in real world scenarios
  3. Analyse the factors driving international business and globalisation

Assessment

Assessment Description Weighting
Coursework Written assignment 100%

Key texts

Students should be familiar with the content of at least one of the following:

  • Daniels, J.D., Radebaugh, L. and Sullivan, D. (2012), International Business: environments and operations. 14th ed. Pearson.
  • Hill, C.W.L (2012) International Business: competing in the global market place. Global Edition.