International Business Issues
- Module code
- Module leader
- Brian Swindell
- Module level
- Module credits
- Min study time
- 150 hours
- Contact Hrs within study time
- 40.5 hours
- Teaching period
- October to May Friday periods 3 &4
Topical issues in business and the international marketplace. Students will investigate classic business issues such as international debt, international finance, international labour mobility, closures/openings of established/new international markets but using contemporary examples. Students may analyse issues such as: market integration, opportunities in the Pacific Basin, centralisation in Europe and subsidiarity, international inducements and arms deals, European minimum wages.
Evidence of globalisation, importance of culture, corporate strategy and parenting, the emergence of the new world order, innovation in operations, market screening and selection, working within national policies, trade liberalisation, global financial risk, strategic alliances, joint ventures.
To achieve credit for this module, students must be able to:
- Extract the main international business issues from a variety of relevant sources.
- Apply standard business tools in the evaluation of opportunities and threats within international markets, using current sources.
- Analyse the speed with which change takes place in the international community, with reference to live and topical issues.
- Evaluate the policy which encourages, moderates and regulates business activity in international markets.
- Comment critically on the need for international co-operation in international business matters.
- Discuss the role of 'ethical behaviour' when cultivating opportunities in developing markets.
|Coursework||Group Oral Presentation||25%|
|Examination||1 x 3 hour exam||75%|
Students should be familiar with the content of at least one of the following:
- Dawes, B. (2004) International Business: A European Perspective. Nelson Thornes, London.
- Dicken, P. (2007) Global Shift: Mapping the Changing Contours of the World Economy. (5th edition). Sage Publications.
- Johnson, D. and Turner, C. (2003) International Business. Routledge.
- Rugman, A. and Hodgetts, R. (2002) International Business: A Strategic Management Approach. FT Prentice Hall, London.
- Stonehouse, G. (ed.) (2004) Global and Transnational Business: Strategy and Management. John Wiley & Sons.