The Applied Research Challenge has three phases. The teaching, learning and assessment are organised explicitly on developmental lines, with a clear focus on the relevance of research and related processes to implementation in management.
Phase one of the module is a series of taught sessions that provide you with a conceptual framework from which research philosophies, strategies and methods associated with business management can be critically reviewed. You will develop your research competencies, in particular those relating to data collection and analysis that enable you to design, undertake and evaluate independent research in organisational and industry settings. You will have the opportunity to examine, plan and evaluate issues surrounding qualitative and quantitative research processes for business; examine the relationships between research philosophy, science and empiricism; develop skills using anthropological, ethnographic, and phenomenological and positivist approaches and critically evaluate research design.
Phase two is the production of a formal proposal for your management initiative project which will be assessed.
In phase three you will be responsible for a largely self-directed and independently-managed programme of work and study to produce a management project. Your management project could encompass a choice of either an organisationally/industry focused project, a new business venture or a business development project. You will be provided with guidance on how to choose, plan and undertake your project; you will be directed to resources you will need to identify and access as part of the project.
To achieve credit for this module, students must be able to:
- Analyse the philosophical basis for research in the management sciences using selected and justified frameworks.
- Examine, evaluate and critique a number of key methodologies, methodological issues and approaches.
- Design, implement and evaluate a management project using appropriate methodologies, techniques and tools.
- Demonstrate independence of thought and the ability to learn through self-reliance.
Students should be familiar with the content of the following:
- Aurini, J.D., Heath, M. and Howells, S., 2016. The How to of Qualitative Research: Strategies for Executing High Quality Projects. SAGE.
- Bartholomew, D.J., 2015. Statistics without Mathematics, Sage.
- Bryman, A and Bell, E., 2011. Business research methods. 3rd ed. Oxford University Press.
- Bryman, A. and Bell, E., 2014. Business research methods. 4th edn. Oxford University Press.
- Collis, J. and Hussey, R., 2014 Business Research: A Practical Guide for Undergraduate and Postgraduate Students. 4th ed. Palgrave Macmillan.
- Creswell, J.W., 2014. Research design: qualitative, quantitative and mixed method approaches. 4th edn. Sage Publications.
- Easterby-Smith, M. P. V., Thorpe, R. and Lowe, A. (2001) Management Research: An Introduction. Sage, London.
- Hewson, C., Yule, P., Laurent, D. and Vogel, C., 2016. Internet research methods: A practical guide for the behavioural and social sciences. 2nd ed. SAGE
- Saunders M., Lewis, P. and Thornhill. A., 2012. Research methods for business students. 6th ed. Pearson