- Module code
- Module leader
- John Nixon
- Module level
- Module credits
- Min study time
- 150 hours
- Contact Hrs within study time
- 15 hours
- Teaching period
- August - April
USU (August - December)
Micro-economics, particularly pricing theories and markets. Supply and demand. The strengths of the market system and market failure. Different market structures. Costs and elasticities.
RAU (January - March)
Keynesian and Monetarists’ approaches to the macro-economy. Inflation and unemployment. The impact of the growth of the Asian economies. Sustainability of China’s growth. Impact of property markets on macro-economies.
To achieve credit for this module, students must be able to:
- Understand the basic microeconomic principles of supply and demand, government intervention and externalities.
- Apply these principles to analyse a particular market.
- Communicate effectively through a well presented report with a coherent structure.
- Collect and analyse data from different sources.
- Demonstrate a knowledge and understanding of macroeconomic theory as applied to business.
- Evaluate the impact of government and other official organisations on business.
- Discuss the main issues in macroeconomic management.
|Coursework||1 x individual essay||50%|
|Examination||1 x 2 hour unseen exam||50%|
Students should be familiar with the content of at least one of the following:
- Nellis, J.G. and Parker, D. (2006). Principles of Business Economics. (2nd edition). Pearson Education.
- Nellis, J.G. and Parker, D. (2004). Principles of Macroeconomics. Pearson Education.